Apple's first product, the Apple I, invented by Apple co-founder Steve Wozniak, was sold as an assembled circuit board and lacked basic features such as a keyboard, monitor, and case.
The owner of this unit added a keyboard and wooden case.
Apple's software includes the mac OS and i OS operating systems, the i Tunes media player, the Safari web browser, and the i Life and i Work creativity and productivity suites, as well as professional applications like Final Cut Pro, Logic Pro, and Xcode.
Its online services include the i Tunes Store, the i OS App Store and Mac App Store, Apple Music, and i Cloud.
However, the high price tag of its products and limited software titles caused problems, as did power struggles between executives at the company.
More executive job shuffles happened at Apple until then-CEO Gil Amelio in 1997 decided to buy Ne XT to bring Jobs back.
By the end of the 1970s, Apple had a staff of computer designers and a production line.
The company introduced the Apple III in May 1980 in an attempt to compete with IBM and Microsoft in the business and corporate computing market.
Apple went public in 1980 to instant financial success.
Over the next few years, Apple shipped new computers featuring innovative graphical user interfaces, and Apple's marketing commercials for its products received widespread critical acclaim.